Bachelor of Design in Graphic Design for Marketing

Kwantlen Polytechnic University - Richmond Campus

Canada,British Columbia

 2 Shortlist

48 Months

Duration

CAD$ 20,135/year

Tuition Fee

CAD$ 120

Application Fee

Sep 2022

Apply Date

Canada, British Columbia

Type: University

Location Type: Urban

Founded: 1981

Total Students: 19,101 +

Int. Students: 12,000 +

Campus Detail

Main Campus Address

8771 Lansdowne Road, Richmond, BC V6X 3X7, Canada

Bachelor of Design in Graphic Design for Marketing

Program Overview

Graphic designers function as creative problem solvers, design planners and strategists, as well as skilled communicators and technologists.  They demonstrate a passion for design and creativity, have design and critical thinking skills, a solid understanding of business and marketing, well-developed research capabilities, and a broad based understanding of the social, cultural, and environmental implications of design.  They are team players, team leaders, and can be employees, freelancers, or self-employed entrepreneurs.

Today, the visual communications field (aka graphic design) is broader than ever before, providing graphic designers with wide-ranging career opportunities.  Graphic designers create visual identities for corporations, marketing campaigns for businesses, fundraising campaigns for non-profit organizations, layouts for publications, promotional posters, websites and interactive applications, product packaging, advertising campaigns, retail displays, marketing communications design, and much more.

WHY STUDY GRAPHIC DESIGN FOR MARKETING AT KPU?

What makes the GDMA Degree different?  In addition to developing skills in design and technology, graduates of GDMA acquire a solid marketing edge that sets them apart from other design school graduates.  They know how to create effective marketing communication designs that reach specific target audiences, strategically plan a marketing campaign to meet their client's needs, brand a company, design eye-catching packaging, and create websites and apps to promote businesses and not-for-profit enterprises in the marketplace.  GDMA graduates have the know-how to successfully and effectively get the job done!